December
14, 2000
THE GIUMARRA COMPANIES SELECT TRADINGPRODUCE.COM E-COMMERCE SOLUTION
LOS
ANGELES, California - Giumarra Companies, a leader in the distribution
of fresh fruits and vegetables, has selected tradingproduce.com,
as its e-commerce solution.
"Our
focus has always been on providing the highest level of quality
and service to our customers. tradingproduce.com delivers a cost-effective,
easy to use, e-commerce platform that provides a win-win solution
for both our customers and ourselves." said, Donald Corsaro, President
of The Giumarra Companies.
"We
are delighted to have the opportunity to work with the Giumarra
Companies." said Rob Bonavito, CEO of tradingproduce.com. "Giumarra
is a significant leader in the global produce industry. The name
Giumarra is recognized world-wide as a symbol of dependability and
quality."
The
Giumarra Company history is long and fascinating. Established in
the 1920's by Giuseppe Giumarra the company has headquarters in
Southern California in the heart of the Wholesale Produce Market
and in Edison, California adjacent to the family's grape producing
acreage. Operating through its fourteen divisions in the United
States, The Giumarra Companies are a major force in the global produce
industry as a grower, marketer, wholesaler, importer and exporter
of high quality fresh fruits and vegetables.
tradingproduce.com
does not charge its members a buy/sell transaction fee and provides
significant cost savings throughout the entire process.
Customers
can move the entire transaction process electronically through the
Internet to their own accounting system with no paperwork involved.
Its business model is designed to create revenue from proprietary
value-added services, including logistics, financial services, analysis
tools and back office integration.
tradingproduce.com
is a privately held company backed by the $950 million investment
fund Bay Isle in San Francisco, Silicon Valley private investors
and vTraction, an affiliate of Rabobank, which is one of the world's
largest and strongest financial institutions with $290 billion in
assets.
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